Application Development, Consulting & Maintenance

Software development is the translation of a user need or marketing goal into a software product. Software development is sometimes understood to encompass the processes of software engineering combined with the research and goals of software marketing to develop computer software products. PTPL undertakes customize software development projects and consultancy for client of different verticals.
We can either provide consultation for your requirements, or manage the development to meet your project requirements in e-business, embedded, wireless, telecom and a myriad of other technical areas. Application Development process comprises the complete SDLC from business case analysis to warranty support of the application. Each of the development phases can be defined and tracked with various tools, which can be used by our customers.

The application development methodology can be used for

• New application development


• Existing application enhancement


• Application consolidation


• Application migration

Application Maintenance process allows effective capture, reporting resolution of maintenance requests. This process supports a distributed delivery environment wherein work responsibilities can be effectively divided between the various organizations depending on the criticality of the requests

Case study New Consolidation System.

E-Business Solutions

PTPL develops E-business solutions to precisely meet the changing requirements. All solutions delivered are designed to increase revenues, improved efficiencies, enhanced customer experience, business agility, and increase knowledge about your customer base.
You will be in control throughout, with simple self-management and a seamless upgrade path, with no business disruption of any kind.
Our solutions include user-friendly order management, complete e-commerce applications, real time quoting system, Inventory Management System, online movie rental system, or Online Travel Booking.

Web Development

Website is a mirror to company's values, ethics, experience, capability services and above all its professionalism. Hence a corporate website is the most effective and affordable medium to promote business and reach to clients anywhere in the world. We design the layout of your web site based on the required theme and taking into consideration of corporate identity. Even if we design a simple logo or a complex e-commerce web site, we will provide the most up-to-date technologies and solutions with a world class experience and simplicity.

Online Marketing

The key to the success of your business is in developing a sound Internet marketing strategy. The aim here is to analyse your target market, understand the Internet usage characteristics of your target market and formulate a systematic approach to making your company and product more visible.

Important Services for Internet Marketing:

• Search Engine Optimization(SEO)
• Pay Per Click (PPC)
• Affiliate Marketing
• Social Media Marketing
• Email Marketing

Search Engine Optimization

Search Engine optimization is a process of improving the Search Engine Ranking of a website. At pbsworld.com we offer expert Search Engine Optimization services to improve quality of traffic on a website, thereby ensuring website attains top rankings on search engines.

At pbsworld.com we work as per the client requirements, implying the best business practices. We design customized SEO Solutions to help you provide qualified leads, more business and therefore ensuring profit for our clients. Being an expert in Search Engine Optimization and other related online promotion services, we apply the latest techniques and innovative methodologies towards providing maximum benefit. Our cross-industry exposure and a trained team of professionals will help propel your website high in the search engines.

Our SEO Services Include:

• Organic Search Engine Optimization
• Keyword Analysis/Implementation
• Website Content Writing & Optimization
• Meta tag optimization
• Header tag Optimization
• Design Search Engine Friendly Web Sites
• Submissions to Industry Specific Engines
• Canonical/404 implementation
• XML & ROR Site Map implementation
• Image optimization
• Link popularity building
• Reciprocal and one-way Link Building
• Article/blog submission
• Directory submission
• Press Release submission
• RSS Feed distribution